Adstroke runs Google Ads, Meta Ads, SEO and AI search for Shopify brands. Every decision is planned around contribution margin, so the growth on your dashboard actually shows up in your bank balance.
We run Google Ads, Meta Ads and SEO for clinics, law firms, home services and B2B teams, and we connect it all to your CRM. The ad platforms then learn from booked appointments and signed deals, not from whoever filled in a form.
The free audit covers tracking, wasted spend and a 90-day plan. You keep it whether or not we work together.
Contribution margin, last 90 days+$84,210Up 41% on the quarter before
Booked consultations this month146Cost per booking down 37%
Works inside your stackShopify and Shopify PlusGoogle AdsMeta BusinessGA4Merchant CenterKlaviyoHubSpotSalesforce
Built for brands like these
Women’s fashion labels, from everyday linen to eveningwear. Each one needs its own mix of channels, and a site that does the clothes justice.
VelloraEveryday essentials on Shopify PlusRuelleSatin and eveningwear, mobile-firstMaren StudioWomen’s workwear and tailoringJuno DenimWomen’s denim on ShopifySola & CoResort and holiday wearKaiaOccasion and party dresses
Five channels, one plan
Most brands hire one agency for ads, another for SEO, and nobody for AI search. Then the channels fight over credit. We run them together, from one plan and one set of numbers.
Catch people at the moment they search
Search and Shopping are where buyers tell you exactly what they want. We split brand from non-brand traffic, give Performance Max clean product data to work with, and bid on profit per product instead of one blanket ROAS target.
Merchant Center feed work: titles, attributes and custom labels by margin
Search campaigns built from real search terms, not broad guesses
Enhanced conversions and offline imports so bidding learns from real sales
On Meta the creative does most of the targeting now. We run a steady rhythm of new hooks, formats and offers, and back it with the Conversions API so the algorithm sees every purchase or qualified lead.
Weekly creative tests with clear rules for what gets cut and what gets scaled
Advantage+ or manual structures, chosen to fit your account size
Server-side tracking with strong event match quality
We fix the technical problems that hold Shopify and service sites back, then build collection pages, service pages and guides around what your buyers type into search.
Shopify fixes: duplicate product URLs, filter pages, structured data
Collection and service pages written to rank and to convert
Local SEO and Google Business Profile for location-based businesses
More buyers now ask an assistant before they open a search engine. We make your brand easy for those systems to find, understand and recommend, and we measure how often it happens.
Prompt tracking across the major assistants
Content and brand-footprint work that AI systems can quote
AI agents can now browse, compare and on some platforms buy for the customer. They lean on clean product data, clear policies and a checkout they can work with. We get your store ready for that.
Catalog and feed cleanup so agents can find and trust your products
Shipping, returns and warranty details agents can read
Setup and monitoring of agent channels, including Shopify’s Agentic Storefronts
No six-week onboarding deck. You’ll know what we found in the first fortnight and what we changed every week after that.
Weeks 1 and 2
Audit
We go through your ad accounts, analytics, store or CRM and site. You get a written audit listing every leak we found and roughly what each one costs you.
Weeks 2 to 4
Fix the foundations
Tracking, conversion values, feeds and account structure get rebuilt before we spend more. This is usually where the quickest wins are hiding.
Month 2
Launch and test
New campaigns, creative and pages go live against a written test plan. Each test gets a budget, a deadline and a clear definition of a win.
Month 3 onward
Scale what works
Budget moves toward the campaigns that make money. Meanwhile SEO and AI search work starts compounding underneath the paid channels.
Recent work
Three accounts, three different problems. The fix was never “spend more”.
Vellora, women’s fashion on Shopify Plus. Google Ads and Meta Ads.
Less wasted Shopping spend, and a creative angle that scaled
Vellora was spending heavily on Performance Max, but most of the budget went to basics with the thinnest margins. We rebuilt the feed with margin-based labels, gave hero dresses and co-ord sets their own campaigns and moved Meta toward short try-on videos filmed in natural light.
+41%contribution margin in 90 days
3.4xShopping ROAS, up from 2.1x
−28%cost per new customer on Meta
Maren Studio, women’s workwear on Shopify. SEO and AI SEO.
From page three to the answer box
Maren Studio had beautiful tailoring and thin collection pages. We rewrote the core collections, published fit and fabric guides written with the in-house pattern cutter and cleaned up product schema. Within two quarters it was turning up in AI answers about workwear and linen suits.
+212%non-brand organic sessions
46%share of tracked AI answers
6.8xvisits from AI assistants
Brightline Dental, a five-location dental group. Google Ads, Meta Ads and local SEO.
Paying for consultations, not form fills
The old campaigns brought in plenty of leads and very few patients. We sent booked consults and accepted treatment plans back to Google and Meta as offline conversions, rebuilt the landing pages per service and set up call tracking for each location.
This is a simple model. A real estimate comes from your account data, which is exactly what the free audit is for.
How we work with you
You own everything
Ad accounts, pixels, analytics and content stay in your name. If we ever part ways, there’s nothing to hand back.
A weekly note in plain English
What we changed, what happened and what’s next, plus a live dashboard built on your own data.
Senior people on your account
The strategist on your first call runs your account. No handover to a junior team once the contract is signed.
Questions people ask before they hire us
How much do I need to spend on ads to work with you?
As a rough guide, paid media management makes sense from about $5,000 a month in ad spend. Below that, SEO and conversion fixes usually do more for your money, and we’ll say so on the audit call.
How do you charge?
A fixed monthly fee based on the channels and the scope, agreed before we start. We don’t take a percentage of ad spend, so we have no reason to push your budget up.
How long is the contract?
We ask for an initial 90 days, because that’s how long it takes to fix the foundations and get honest test results. After that it runs month to month.
How quickly will I see results?
Tracking and wasted-spend fixes often show up in the first few weeks. New campaigns and creative tests need four to eight weeks to give a clear answer. SEO and AI search build over three to six months and keep paying off after that.
Do you only work with Shopify?
Shopify is where we do most of our ecommerce work, including Shopify Plus. We also work with WooCommerce, BigCommerce and custom stores, and with lead-based businesses on any website platform.
What’s in the free audit?
A check of your conversion tracking, a review of where ad spend is being wasted, a look at your product feed or landing pages, a quick SEO and AI visibility snapshot, and a written 90-day plan you can use with or without us.
Get a free audit
Tell us a little about your business. A strategist will look at your site and accounts, then come back within one business day with a time to talk.
What happens next
We look over your site and public ad activity before we speak.
On a 30-minute call we walk through what we found and where money is leaking.
You get a written 90-day plan. It’s yours whether or not you hire us.